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DESIGN CRITERIA
01
A NEW WAY OF MOVING
"the formula, or rather the concept followed for ETU, is developed according to design criteria that are far from automotive world and explores a new way of moving through the aggregation of subsistems"
02
HIGH-TECH SEMANTIC
"the architecture, proportions and dimensions impose a rigid discipline, leading to an organic design approach far removed from the automotive stereotype, approaching a semantic more similar to high-tech"
03
FORM FOLLOW FUNCTION
puts innovation at the center of the aesthetic design as the only way towards a simple answer to very complex mobility problems, through the reorganization of the visible to give meaning to form
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